IP address tracking is a popular addition to many digital marketing mixes, helping improve audience understanding and boost lead generation. However, there has been a question surrounding IP addresses and how different governing bodies regard their status within data protection regulations. IP addresses come in many forms, and experts have had difficulties calculating where they best sit

Examples of personal data. a name and surname; a home address; an email address such as name.surname@company.com; an identification card number; location data (for example the location data function on a mobile phone)*; an Internet Protocol (IP) address; a cookie ID*; the advertising identifier of your phone; data held by a hospital or doctor The debate on IP addresses in the field of personal data protection regarded the question of whether an IP address can be considered personal data at all, and if so, whether there is a difference between a dynamic and a static IP address. So, for example, a user's IP address is not classed as PII on its own, but is classified as a linked PII. However, in the European Union, the IP address of an Internet subscriber may be classed as personal data. Personal data is defined under the GDPR as "any information which [is] related to an identified or identifiable natural person". Aug 02, 2018 · The term “IP address” (or “Internet Protocol address”) has entered recent conversations surrounding online privacy, as the European Union’s General Data Protection Regulation (GDPR) laws have taken effect. Within GDPR, the EU includes IP addresses as “Personal Identifiable Information” potentially subject to privacy laws. Apr 19, 2019 · When examining whether a static or a dynamic IP address constitutes personal information, California courts may look to how European regulators viewed IP addresses in the context of the European GDPR’s definition of “personal data” which is substantially similar to the CCPA’s definition of “personal information.” 3 The Article 29

Oct 19, 2016 · Dynamic IP addresses qualify as personal data, even if the website operator in question cannot identify the user behind the IP address, since the users’ internet service or access providers (“ISPs”) have data that, in combination with the IP address, can identify the users in question.

IP address tracking is a popular addition to many digital marketing mixes, helping improve audience understanding and boost lead generation. However, there has been a question surrounding IP addresses and how different governing bodies regard their status within data protection regulations. IP addresses come in many forms, and experts have had difficulties calculating where they best sit Oct 19, 2016 · Dynamic IP addresses qualify as personal data, even if the website operator in question cannot identify the user behind the IP address, since the users’ internet service or access providers (“ISPs”) have data that, in combination with the IP address, can identify the users in question. The same also applies to IP addresses. If the controller has the legal option to oblige the provider to hand over additional information which enable him to identify the user behind the IP address, this is also personal data. In addition, one must note that personal data need not be objective.

May 17, 2016 · Whether, under Article 2a of the EU Data Protection Directive 95/46/EC, an IP address is personal data when the IP address is stored by a website provider and a third party (e.g., an internet access provider) possesses sufficient additional data to identify the user.

Oct 19, 2016 · The other side takes the ‘relative’ approach, which considers IP addresses personal data only if the controller who actually has the IP address in its possession could – using only the information it has and reasonable effort – link the IP address to an individual. This approach generally requires a controller-by-controller analysis.